Internal Systems
Dealerspike โ Leads management & dealer website
BiT โ Parts & service management system
QuickBooks โ Accounting & financials
Lead Sources
Dealerspike (website lead form)
Boats.com
BoatTrader.com
Facebook (organic + paid)
Instagram
YouTube
Key Metrics
25โ40 leads/day across all sources
15% internet close rate
85โ90% of deals financed
2.4ร inventory turns per year
Meeting Schedule
Weekly: GM Review
Monthly: Financial Review
Quarterly: Floor Plan Aging Review
Goals 2026
Revenue: $40โ45M
Net Margin: 7.5%
Cash Buffer: $1M
Service EBITDA: $900K+
Daily Interest Burn: ~$2,757/day (7% APR on $14.39M)